Webmobyle Blog

The touchy subject of whether anything worthwhile can ever be free, came up whilst I was re-evaluating the marketing strategy for Webmobyle. We often see offers being made by businesses, with a claim that you may acquire something for free. Is this true, or even realistic? The Real Issue The real concern that will lead […]

Achieving sustained revenue growth is not easy. In his book titled Traction, Steve Browne discusses how innovators, can achieve sustained revenue growth. The ideas discussed in the book are instrumental for a startup, to realise sustainable growth. To gain traction. The Essentials In going through the book, the significance being placed on the marketing effort […]

With the rise of social media sites in modern times, some wonder whether the concept of a personal or organisational websites is still valid. After all, why should anyone spend time and resources in developing a website, when they can easily create a profile page on social media sites like Facebook or Linkedin? A Question […]

I previously published a blog article titled Insights From My First Google Ads Campaign and from the feedback I received, it was clear that there are quite a number of people out there, who have no idea what Google Ads is all about. I  therefore saw it fitting, to make this week’s post about Google Ads. Search […]

For those of you who have been using Gmail as your email account of choice, you would agree with me, that it is simply awesome! As awesome as Gmail is, most of us also tend to have several other email services that we use, and it becomes a nightmare logging into so many email accounts, […]

I always imagined that coming up with a product or service to sell is the hard part of running a business. I learned the hard way, that this in fact is the easiest part. When I first started out with my web design and development business, I was enthusiastic and naive. I had an irresistible […]

Whether you are a business owner or are thinking of starting one, having a website is one of those things that you should seriously consider. Apart from a business, any cause that you are passionate about and care for, is good enough reason to look into having a website. For one thing, it is the […]

Does having some friends, connections or followers, on your social network translate into more customers for your small business? Having a couple hundreds of friends, connections or followers in your social networks, does not necessarily mean that you can leverage them for the benefit of your business. Furthermore, whilst it is true that brands are […]

You don’t have to become a coding Ninja or Guru, or anything like that, but learning to code has its advantages. In any case, there is nothing in the rule book stopping you from learning your way to becoming a coding Guru or Ninja. The sky is literary the limit.  The important thing to keep […]

If I could name one defining characteristic needed to survive the entrepreneurial journey, it would be resilience. Just the other day, I was reading an article that presented some interesting facts about businesses: How most of them do not succeed.  According to  Bizmag, on average, about 50% of start-up businesses in South Africa fail within […]