Webmobyle Blog

Over the years, I have seen people build websites, only to forget about them almost as soon as they go live. This observation has made me realise that, there is something fundamentally flawed with the way people perceive their websites, in relation to their businesses or organisations.  The flaw arises from people seeing the website […]

Technological innovations that have brought us developments such as social media, and Internet Search, have propelled Internet Marketing to new heights. They have brought us Internet Marketing tools and resources, that enable almost anyone to reach a wider audience. These developments have made it increasingly affordable for businesses, even small ones, to afford access to […]

Websites can be created as dynamic, using Content Management Systems, or they can be created as static, when more simplistic in nature. With recent developments in technologies for the development of dynamic websites, the question of whether static website designs are still relevant is a pertinent one. Before exploring the relevance of static website designs […]

Unless your business is a rare, one of a kind, that sells itself naturally, everyone needs to actively market their business. Whilst there are lots of ways to promote your business, it is more cost effective to do it online. And two of the popular channels through which to conduct Internet Marketing, are Facebook Ads […]

Responsive Web Design (RWD) is the concept of having a website, respond to conform to the screen size of the device, on which it is being viewed. This is a very useful feature of modern web design, that your website should definitely have. The Explosion In Mobile Device Use The need for websites, to be […]

Crowdsourcing is the term used when a business obtains needed services, ideas or content, by engaging a large group of people other than employees or suppliers to contribute, especially in an online community. This method of achieving goals, is highly suited to a marketing campaign and can be employed in your business. Many examples of […]

Getting a website for your business, or organisation is a structured process. I often find that most clients looking for a website, do not have a clue of how highly  involved this process can be. As a result, one of the roles of a web designer and developer, is to guide the client from the […]

The touchy subject of whether anything worthwhile can ever be free, came up whilst I was re-evaluating the marketing strategy for Webmobyle. We often see offers being made by businesses, with a claim that you may acquire something for free. Is this true, or even realistic? The Real Issue The real concern that will lead […]

Achieving sustained revenue growth is not easy. In his book titled Traction, Steve Browne discusses how innovators, can achieve sustained revenue growth. The ideas discussed in the book are instrumental for a startup, to realise sustainable growth. To gain traction. The Essentials In going through the book, the significance being placed on the marketing effort […]

With the rise of social media sites in modern times, some wonder whether the concept of a personal or organisational websites is still valid. After all, why should anyone spend time and resources in developing a website, when they can easily create a profile page on social media sites like Facebook or Linkedin? A Question […]