Webmobyle Blog

Marketing has been a part of human activity ever since we banded into communities and started trading with one another. The way marketing has been done has been evolving over the centuries, and the biggest contributor to these changes has been technological advancement. The biggest leap in how marketing is done, however, has arisen in […]

It is unfortunate to realise that, when most people think of having a website, they think in narrow terms. They have no idea what can be achieved with a website, and therefore restrict themselves to the idea, of having a website that simply presents  information to website visitors. In truth there is so much more […]

I would like to think that marketing is an indispensable part of doing business, and the question of whether a business can survive without marketing is an important one. How else can you find a continuous supply of customers, that are the lifeblood of any business? What Marketing Does For Your Business Whatever form of […]

A colleague at an internship job once said to me, that not all websites are created equal. This was after we had a strong difference of opinion, about the work we had presented on a task we were supposed to complete, as an assignment for the internship programme. I did not initially agree with him […]

As you should know, marketing is the essential lifeblood of any business. Sometimes, knowing about something, is never enough to get us into taking the necessary steps to make things happen. In some cases what you need to do is try out an experiment. There are several forms of marketing, but I am a big […]

It is said that the world is getting smaller, and it truly is. All thanks to the wonders of modern day technology. Recent technological developments have allowed us to communicate further and cheaper, placing quality communications in the hands of the ordinary individual and even small business. Moving forward in modern times, it is only […]

Even with its limited text in which to convey your message, Twitter is such a powerful social network. There is something wonderful about being able to convey your message in 280 characters or less. It allows you to be concise and creative. With Twitter, you are forced to cut out the nonsense, and craft well […]

People have an interesting relationship with their mobile phones. It is a versatile device, which has graduated from merely conveying our voice communications, to handling all our other communications as well as becoming the foundation for socialisation and entertainment. The mobile phone has been able to occupy this unique position in our lives, because of […]

In the words of Peter Druker, “you can’t manage what you can’t measure”. This statement couldn’t be more relevant than it is to Internet Marketing efforts. The only way to know whether you are successful or not, is if you are able to define what success is and are able to measure it. Setting Goals […]

Every so often, you will hear in the news of a number of big websites being compromised by hackers, and it may seem like these are rare occurrences. In actual fact, thousands of websites are attacked every day with some of these attacks being fatal.  It’s just that, apart from the owners of the compromised […]