Webmobyle Blog

A colleague at an internship job once said to me, that not all websites are created equal. This was after we had a strong difference of opinion, about the work we had presented on a task we were supposed to complete, as an assignment for the internship programme. I did not initially agree with him […]

As you should know, marketing is the essential lifeblood of any business. Sometimes, knowing about something, is never enough to get us into taking the necessary steps to make things happen. In some cases what you need to do is try out an experiment. There are several forms of marketing, but I am a big […]

It is said that the world is getting smaller, and it truly is. All thanks to the wonders of modern day technology. Recent technological developments have allowed us to communicate further and cheaper, placing quality communications in the hands of the ordinary individual and even small business. Moving forward in modern times, it is only […]

Even with its limited text in which to convey your message, Twitter is such a powerful social network. There is something wonderful about being able to convey your message in 280 characters or less. It allows you to be concise and creative. With Twitter, you are forced to cut out the nonsense, and craft well […]

People have an interesting relationship with their mobile phones. It is a versatile device, which has graduated from merely conveying our voice communications, to handling all our other communications as well as becoming the foundation for socialisation and entertainment. The mobile phone has been able to occupy this unique position in our lives, because of […]

In the words of Peter Druker, “you can’t manage what you can’t measure”. This statement couldn’t be more relevant than it is to Internet Marketing efforts. The only way to know whether you are successful or not, is if you are able to define what success is and are able to measure it. Setting Goals […]

Every so often, you will hear in the news of a number of big websites being compromised by hackers, and it may seem like these are rare occurrences. In actual fact, thousands of websites are attacked every day with some of these attacks being fatal.  It’s just that, apart from the owners of the compromised […]

You often hear people say to never give up in the effort of pursuing your dreams. The challenge of growing a business is a heavy one, and it is easy to become discouraged. How do you strike the balance between persistence and being realistic. I have read somewhere that it takes a certain level of […]

Strategy can be defined as a plan of action designed to achieve long-term goals. Without a strategy for anything we do in life, it’s like walking and groping around in the dark. Without a strategy, we lack a sense of direction. We lack a sense of purpose that directs our daily activities. A comprehensive website […]

Email has been around for a very long time. It is for this reason that some people consider it to be old fashioned, especially in the face of text-messaging and social media. In fact, nothing could be further from the truth.  Email is still relevant today, caries most of our important conversations, and is a […]